Habitat for Humanity


GRAPHIC DESIGN · MARKETING · VIDEO · PHOTOGRAPHY
Habitat for Humanity is a global housing charity working with people around the world to ensure everyone has a safe and affordable place to call home.

As the Marketing and Design Lead for Habitat Northern in New Zealand, it was my role to tell stories and develop campaigns that shone a light on the impact of Habitat Northern’s work both locally and nationally, advocated for those in housing need, and educated the public about what makes a safe, healthy and secure home.

This included developing, designing and implementing awareness and donations campaigns; interviewing families, staff and supporters; producing and editing video content; photography and retouching; designing printed collateral such as Annual Reports and signage; and managing all social media content and engagement.









30 YEARS OF HABITAT CAMPAIGN
In celebration of Habitat for Humanity’s 30th anniversary in New Zealand the team wanted to highlight their impact over the years, while calling for support to continue for another 30. The result was a campaign that took people back through the ‘Habitat archives’ and told the story of the thousands of lives that Habitat for Humanity has touched over the years.

My responsibilities included art direction; website design; out-of-home activations; printed collateral; digital assets.












TUESDAY TIPS FOR HEALTHY HOMES
Every winter thousands of New Zealand children and elderly get sick from living in cold, damp and unhealthy homes. With this in mind, we set out to develop a social media campaign that gave families simple tips and tricks to get their home ready for winter, and to keep it healthy during the colder months.

My responsibilities included developing the campaign look and feel; creating animated videos; producing and editing short and easy to follow ‘how-to’ videos.